2. For the sake of your happiness! PRs do two things: 1. They drive people nuts on social media when you constantly post about your #gainz 2. They make you feel warm and fuzzy inside Let's focus on the latter… It's human nature to be excited about tangible achievements. There's nothing like the feeling of doing something you didn't think you'd ever be able to do, whether this means getting your first pull-up or muscle-up, or hitting a back squat personal best. Our clients who are in tune with their bodies and their improvements are the ones who are the most likely to continue to commit to a fitness plan month after month, year after year. Further, once you've been training for a while, PRs happen less and less frequently. But even if you're plateau-ing in one area, you're probably still improving somewhere else. And being in touch with where you're at will help you appreciate wherever you're improving. If you have no clue where you're at, and you show up everyday like a blank slate, you're essentially stripping yourself of many of the joys that go along with working hard on your fitness.